BMW gives a rare look at Isetta collection

If you are a BMW buff and probably in the face of the website you visit, you are the story of Isetta. The times in the mid -1950s were hard when the company was about to bankruptcy. Motorcycle sales fell while cars such as 503 and 507 were expensive. The solution? Ideally sell a vehicle that could make a profit, one that would not cost the engineer much.

At the Turin Car Show from 1954, BMW stayed with ISO Rivolta’s standing and stumbled onto Isetta, a quirky city car with a front door that was flanked by headlights. BMW bought the license rights for the construction and sale of the car from the Italian manufacturer of refrigerators and microkers. So the BMW Gestadte Isetta MotoCoupé was born, and it wasn’t long after that it became a commercial success. Around 10,000 units were sold in his first year.

Between 1955 and 1962, BMW moved 161,728 examples of the so -called foam car. Several versions have been offered over the years, including models with a retractable roof for the German market. For export, the Isetta MotoCoupé was delivered with a fixed roof and retractable side windows. Great Britain also got a tricycle version with a single rear wheel, and there was even a convertible. To our surprise, there was also this, the collection.

BMW Classic shared rare vintage images of the ISetta pick-up, a tiny truck with a storage shell that is mounted at the back. Although we look at a prototype, the tiny truck was actually sold to customers. The buyers had the option of either ordering a closed or open loading platform that had a maximum payload capacity of 250 kilograms (£ 551). Not even Munich knows how many were done, and only confirmed that it was even less common than the convertible. The open top model with a fabric roof had a production run of less than 70 units.

The Isetta collection was available with 250 cc and 300 cc engines. Like the Cabriolet, the pick-up was only produced between 1956 and 1957. The single -cylinder engine, which was only produced 12 hp in the Isetta 250 and a mighty 13 hp in which Isetta 300.

So you have it. BMW technically Sold a pick -up long before this Rad M3 and X7 concepts came, of which no customer was available at all.