One-off Bugatti Chiron Profilée goes to charity auction

A truly one-of-a-kind Bugatti Chiron will go under the hammer at an RM Sotheby’s auction in Paris on February 1, with a percentage of the proceeds going to charity.

The car, named Chiron Profilée, is a pre-production model not included in the planned 500-unit run of Chirons.

It was developed in response to customer demand for a tamer, dressier version of the hardcore track-focused Chiron Pur Sport launched in early 2020. However, the higher than expected demand for the Chiron in general meant that all 500 building slots for the hypercar were already taken into account before the Chiron Profilée could be launched.

“It is in every respect a unique piece in Bugatti history and a real collector’s item,” said Christophe Piochon, President of Bugatti, in a statement. “And we wanted to give every Bugatti brand fanatic a fair chance to own this unique car, so we decided to work with RM Sotheby’s to auction it.”

The Profilée benefits from the improved chassis and the shorter gear ratios of the Pur Sport, including the changed camber angles of the wheels. What is noticeably missing, however, is the Pur Sport’s 6-foot-wide rear wing. It is replaced by a smaller duck-tail spoiler, which, together with a revised front lip, helps to generate sufficient downforce for the profile. The car’s name derives from its rear wing. It is a nod to one of Jean Bugatti’s first creations, the Type 46, nicknamed the Superprofilée, which featured a tail section with its own punch in the stern.

The wheels also have a unique design for the Profilée.

Bugatti Chiron Profilée

Bugatti Chiron Profilée

Power comes from the familiar 8.0-litre quad-turbo W-16, tuned here to deliver the same 1,480bhp as the Pur Sport. It helps the Profilée accelerate from 0 to 100 km/h in 2.3 seconds, from 0 to 200 km/h in 5.5 seconds and on to a top speed of 236 km/h, which is actually faster than the Pur Sport that reaches a top speed of 217 km/h.

Inside the car there is a mix of blue and white leather and bare carbon fiber. There are also some areas lined with woven leather, which is a first for a Chiron. Woven leather applied to the dashboard, door panels and center console required more than 8,000 feet of strips of leather to form.