Even though it remains BMW’s most controversial model currently on sale, the XM is rarely brought up in conversation anymore. Perhaps the outrage that enthusiasts have expressed for years on social media is finally subsiding. The lack of current news surrounding the polarizing SUV has also contributed to the “G09” slipping out of the spotlight.
BMW made some improvements to its special M model a few months ago, discontinuing the base version with 644 hp. The electrified SUV also received Frozen Tanzanite Blue as a fresh individual color for 2026. It is available as standard in a new limited variant for Japan. Based on the hotter label version, the Frozen-Style Edition features the matte finish. Alternatively, customers can opt for Frozen Black at no additional cost.
Another update that BMW introduced this summer has also made its way to the exclusive XM in Japan. The stately black 23-inch wheels (code “1096 M”) are paired with high-gloss black brake calipers. In addition, the Light Carpet introduced for the 2026 model year is standard on the Frozen Style Edition.
Inside, the cabin features full Midnight Blue Merino wool leather contrasted by Vintage Coffee accents and an Alcantara-wrapped headliner. To sweeten the deal, BMW Japan offers a 20-speaker Bowers & Wilkins surround sound system.
Unsurprisingly, the XM Frozen-Style Edition isn’t exactly cheap. Priced at ¥24,500,000 (including Japan’s 10% consumption tax), only 44 units will be produced. At current exchange rates, that’s about $163,000, or about the same as a similarly equipped XM in the United States. As in most markets, BMW has simplified the local offering to the label version, although the six-cylinder 50e remains available in select regions, mainly Europe.
There’s no word yet on a proper facelift, as BMW is unlikely to invest in a Life Cycle Impulse for its slowest-selling model. The “G09” is expected to remain in production until the end of 2028, at which point it will reportedly be discontinued. A second generation seems increasingly unlikely given rumors of a new “rugged” SUV project to take on the Mercedes G-Class.
Logic suggests that such an off-road vehicle would have a better chance of finding favor with buyers given the high demand for luxury off-roaders. Meanwhile, the performance SUV segment will be well covered by the V8 versions of the next-generation X5 and X7. Since ALPINA is also developing a successor to the XB7, the departure of the XM probably won’t leave a big gap.
Photos: BMW Japan
