BMW South Korea had the brilliant idea of reproducing an already classic ad with the legendary M5 E39. Although it is not almost as spectacular as the original, it is an “A+” from us for the effort. This camera car of the Isle of Man Green G90 has recorded the film material of a snowmobile on a skiist. The video was recorded in the Vivaldi Park Ski World Resort at the beginning of the year.
When the venue looks familiar, a commercial for the i5 M60 was shot there in 2024. After further terms, there was another advertisement for the IX a few years earlier. In addition to the official video, BMW South Korea has also released a second clip behind the scenes. A few cameras were strapped to the M5 to conquer the entire campaign while the snowmobile played in the snow.
https://www.youtube.com/watch?v=jrfcqw_l7so
We would not do our jobs properly if we would not accept the source of inspiration for the new advertisement. In the following, the M5 E39 camera car is pushed hard into the Bonneville salt flats in order to keep up with a realistically faster “vehicle”. But since everything was possible in commercials, especially in those from decades ago, the Super sedan had no problems maintaining the pace.
BMW could have been waiting to publish this new advertisement for the G90 if you consider that the demand for M5 is super strong. In a recent interview with CarsalsM -boss Frank van Meel said that production in Dingolfing had been increased a few times. In some of the most important markets in the model, the order books treat the first half of 2025.
The new advertisement entitled “The New M5. The ultimate driving machine ”is supposed to spread the word about the arrival of the G90 in South Korea. BMW projects It is the fourth largest region for the sports sedan, the USA, Great Britain and Germany, but ahead of China, Japan and Canada.
