A color option of 3,000 US dollars for an SUV that starts around 42,000 US dollars can be difficult to justify. This is exactly what BMW asks whether you want your 2026 X1XDRIVE28I in one of its special individual colors. On the brand’s online configurator, you can now take a look at what the BMW SUV looks like in some really striking colors. Legical colors such as Laguna Seca Blue and Technoviolet may seem tempting, but the exclusive finish is equipped with an equally striking price. Especially compared to the starting price of the vehicle.
Individual color increases the 2026 BMW X1 a lot
The handful of special paint options, which BMW adds to the X1 configurator, drive the range from the legendary BMW colors to schemes that are lifted directly from the rivals of the brand. Goodwood Green Pearl effect and chalk, for example, both come from Audi and Porsche pallets. So that you do not cry that BMW is implementing again, the brand also shows special colors from the past of the brand. Maybe the most iconic? Laguna Sea Blue from E46 M3 and S54 Clown Schuh. It is also the color that, to be honest, seems to be the most valuable of 3,000 US dollars. Together with Macadamia Metallic and Velvet Orchid II Metallic, the individual color round off on the BMW configurator. For the basic SUV anyway.
While the taste is often subjective, it is far less the case in numbers. And the numbers are large if you are interested in reporting your X1, which is positioned as an SUV of the BMW entry. Taking into account the 42,800 dollar -basic price of the SUV, the 3,000 dollar -an amount of around 7% only corresponds to the color. Incidentally, it is almost exactly what the car’s technology package costs. The tech package offers you a moon roof, a head-up display, a 360-year-old camera and more for $ 2,900.
Nevertheless, BMW also brings an individual paint to the more expensive X1 M35i. Additional colors are cinnamon and technovolette metallic, two legendary BMW colors. Since this car begins at 51,900 US dollars and bears an M badge, it may be a bit more logical to offer BMW individual color. The more than 300 hp under the bonnet can also make it a simpler pill for swallowing.
Individual color is only the beginning
Of course, although we love classic individual colors as much as the next enthusiast, more … we should say, should say pragmatic options for the configurator. BMW also brings a selection of new colors to the standard -x1 palette. The night dawn is debut on the 2026 BMW X1, and Dune Gray comes on the G45 X3 after the first appearance. Vegas Red and Frozen Portimao Blue are some other newcomers to the model, although they are familiar with the other BMW offers. Portimao remains cheaper than “traditional” individual selection options, including the above that we have talked about above, with $ 2,350. However, this is still a bit of a distance for an SUV that begins at 42,800 US dollars. Would you add this type of money to your BMW X1?
