McLaren Americas’ new headquarters consists of MSO Model Heart


McLaren, The Americas on Saturday celebrated the grand opening of its new headquarters in Dallas, Texas.

The location spans 31,000 sq. ft, dwarfing the earlier 4,500-foot headquarters in New York Metropolis, and features a MSO Model Heart that caters to prospects in search of customized touches on their automobiles.

The situation can also be nearer to a majority of McLaren’s 32 dealerships within the Americas, enabling technical and customer support requests to be dealt with faster, McLaren stated.

McLaren, The Americas headquarters in Dallas, Texas

McLaren, The Americas headquarters in Dallas, Texas

The larger website has additionally enabled McLaren to centrally find a number of departments. Along with the MSO Model Heart, the positioning additionally consists of sufficient area for a showroom, service heart, coaching heart, and storage facility for all company-owned automobiles.

The MSO Model Heart is especially essential to prospects within the Americas, because it means consultations for extremely customized automobiles will be executed in particular person with out the client having to journey to McLaren’s headquarters in Woking, U.Okay., the place the MSO personalization division is predicated.

MSO handles all the things from customized colours for the inside or exterior paint work proper as much as one-off builds just like the X-1 supercar unveiled in 2012. Extra not too long ago, MSO has began dealing with companies associated to older McLaren automobiles, which is becoming as MSO initially began because the buyer automobile division for the F1 supercar.


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