Mercedes-Benz on Thursday confirmed plans for a Maybach SL-Class as a part of a shift towards high-end luxurious automobiles.
The automaker has targeted on increase its entry-level compact lineup in recent times, however that can change below a brand new technique that goals to make Mercedes “the world’s Most worthy luxurious automobile model,” in accordance with an organization press launch.
Mercedes is dividing its lineup into three classes—High-Finish Luxurious, Core Luxurious, and Entry Luxurious—with larger concentrate on the high-dollar, high-profit-margin High-Finish fashions. That class contains all Maybach and Mercedes-AMG fashions, in addition to the S-Class, G-Class, GLS-Class, electrical EQS and EQS SUV, and restricted editions.
2022 Mercedes-Benz AMG SL 63
Rising the Maybach lineup is a part of the plan, which is the place the Maybach SL-Class comes into play. Mercedes did not say when this mannequin will arrive, present what it’ll appear to be, or reveal its options, however the automaker famous that the Maybach EQS SUV is scheduled to launch subsequent 12 months. Count on that electrical SUV to take cues from final 12 months’s idea model.
Different high-end Mercedes fashions will go electrical as properly. The automaker will unveil a Imaginative and prescient AMG electrical sports activities automobile idea, and an electrical G-Class is scheduled to reach in 2024. Mercedes goals to go all-electric in at the least some markets by 2030.
Mercedes additionally needs extra limited-edition fashions and collaborations, much like its work with the late designer Virgil Abloh. Mercedes is planning a line of “ultra-exclusive collector automobiles” primarily based on Maybach fashions, to be referred to as the Mythos Collection. The just lately unveiled Maybach Haute Voiture idea, a custom-made Maybach S-Class sedan, additionally exhibits what type these collectibles would possibly take.
2022 Mercedes-Benz AMG SL 63
Concurrently, Mercedes plans to cut back the variety of compact fashions in its international lineup from 4 to seven. The A-Class sedan is already being withdrawn from the U.S., leaving the CLA-Class four-door coupe and GLA-Class and GLB-Class crossovers on this market. However Mercedes is not giving up on its entry-level fashions.
A brand new era of compacts will launch in 2024, debuting the brand new Mercedes-Benz Working System (MB.OS) and new MMA platform, designed to help each internal-combustion and all-electric powertrains.
